Changing behavior is a master of course
This approach leads to a clear direction, empowerment of your people with tangible results
The author and the masterclass leader
As a physician, Guido became captivated by the connection between how our brains work and behavior. He became aware that brain knowledge is crucial for the right leadership. In 2008, he founded De Valk Leadership Company. He is an expert in applying brain knowledge and awareness development for behavior change with twenty years of experience. He has written some books on this subject. So in February 2021, his newest book ‘Brain & Mind Leadership | Changing behavior is a matter of course” was released.
His credo: ‘Be aware of what you give attention to, because what you give attention to grows.’